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BRAND PARTNERSHIP OPPORTUNITY · SEASON 2

What You Know About That?

A hip-hop trivia game show — where culture competes

20M+

Combined guest reach

10

Episodes, Season 2

S1 Proven

Streaming · 10K–50K views

The Show

What You Know About That is a hip-hop trivia game show where comedians, singers, and digital creators compete across three rounds of culture-drenched gameplay — from quick-fire multiple choice to Shakespearean lyric translation. It's fast, funny, and built for the culture.

Season 1 proved the format. We landed a non-exclusive streaming deal, retained all rights, and got the audience feedback we needed. Season 2 is bigger: 10 episodes, an elevated cast, and a sharpened format — now heading to YouTube and social platforms where this audience already lives.

Season 2 TRailer

The Audience

Core Audience

Black millennials, ages 25–40

Hip-hop fans

Listeners across the 80s, 90s, 00s, and 10s eras

digital natives

Comedy, creator, and pop culture content consumers

Cross-generational

Game show format with broad appeal across age groups

SEASON 2 CAST REACH

Season 2 brings together digital personalities and entertainers with a combined social following of 20M+. Every episode release is amplified across their platforms — instantly.

@TonyBaker

@Persephanii

@wuzgood

@tutweezy

@lovebrandimarie

@TorreiHart

@tatyanaguchi

@comedianMikeMurphy

@sirlancewoods

7.38M

3.81M

3.32M

3.26M

1.28M

936K

368K

344K

279K

WHY PARTNER NOW

The show is filmed. We're finishing it.

Season 2 is in the can — filmed, hosted, and ready. What we're finishing is post-production: editing, motion graphics, color correction, and sound mixing. That means your brand partnership comes with zero production risk. The show exists. We're putting the polish on it.

Brand partners who come in now get in at the ground floor of a show with a proven format, proven audience interest, and a cast lineup that brings 20M+ combined social reach to every episode release.

PARTNERSHIP GOAL

Total Ask

$20,000

Use of Funds

Post Production

Episodes

10 Episodes

Distribution

Youtube + Social

SPONSOR TIERS

10 total Slots

  • Logo in end credits

  • 1 social shoutout post (LTE + WYKAT pages)

  • Name in press kit

Scene Partner

$750

4 slots available

$3,000 tier total

Bronze

  • Logo in opening + end credits

  • 3 social posts (IG + TikTok)

  • Brand mention in episode intro

  • Featured in email blast to list

Verse Sponsor

$2000

3 slots available

$6,000 tier total

Silver

  • On-screen product placement or branded segment

  • Logo throughout show (lower thirds)

  • 5+ social posts across platforms

  • Co-branded content reel for brand's own use

  • Named in all press materials

Verse Sponsor

$4000

2 slots available

$8,000 tier total

GOLD — BEST VALUE

  • "Presented with [Brand]" title card

  • Full episode branding package

  • Custom host read or product integration

  • Premiere event co-branding

  • All Gold perks included

Executive Sponsor

$6000

1 slot available

$6,000 tier total

PLATINUM

For larger brands interested in a custom integration, multi-episode package, or exclusive partnership — we'd love to build something together. Reach out directly and we'll create a proposal tailored to your goals and budget.

Custom Partnership

Enterprise Partner

Let's Talk

Link UP

Ready to partner? Let's talk.

Twilla Amin Tanyi

twilla@lacktoastent.com

(323) 396-7561

Producer

Email

Phone

Dion Lack 
dion@lacktoastent.com
(323) 687-6161

Creator / Executive Producer

Email

Phone

  • facebook
  • youtube
  • twitter
  • instagram

©2021 by LackToast Entertainment LLC.

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