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BRAND PARTNERSHIP OPPORTUNITY · SEASON 2

What You Know About That?

A hip-hop trivia game show — where culture competes

20M+

Combined guest reach

10

Episodes, Season 2

S1 Proven

Streaming · 10K–50K views

The Show

What You Know About That is a hip-hop trivia game show where comedians, singers, and digital creators compete across three rounds of culture-drenched gameplay — from quick-fire multiple choice to Shakespearean lyric translation. It's fast, funny, and built for the culture.

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Season 1 proved the format. We landed a non-exclusive streaming deal, retained all rights, and got the audience feedback we needed. Season 2 is bigger: 10 episodes, an elevated cast, and a sharpened format — now heading to YouTube and social platforms where this audience already lives.

Season 2 TRailer

The Audience

Core Audience

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Black millennials, ages 25–40

Hip-hop fans

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Listeners across the 80s, 90s, 00s, and 10s eras

digital natives

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Comedy, creator, and pop culture content consumers

Cross-generational

Game show format with broad appeal across age groups

SEASON 2 CAST REACH

Season 2 brings together digital personalities and entertainers with a combined social following of 20M+. Every episode release is amplified across their platforms — instantly.

@TonyBaker

@Persephanii

@wuzgood

@tutweezy

@lovebrandimarie

@TorreiHart

@tatyanaguchi

@comedianMikeMurphy

@sirlancewoods

7.38M

3.81M

3.32M

3.26M

1.28M

936K

368K

344K

279K

WHY PARTNER NOW

The show is filmed. We're finishing it.

Season 2 is in the can — filmed, hosted, and ready. What we're finishing is post-production: editing, motion graphics, color correction, and sound mixing. That means your brand partnership comes with zero production risk. The show exists. We're putting the polish on it.

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Brand partners who come in now get in at the ground floor of a show with a proven format, proven audience interest, and a cast lineup that brings 20M+ combined social reach to every episode release.

PARTNERSHIP GOAL

Total Ask

$20,000

Use of Funds

Post Production

Episodes

10 Episodes

Distribution

Youtube + Social

SPONSOR TIERS

10 total Slots

  • Logo in end credits

  • 1 social shoutout post (LTE + WYKAT pages)

  • Name in press kit

Scene Partner

$750

4 slots available

$3,000 tier total

Bronze

  • Logo in opening + end credits

  • 3 social posts (IG + TikTok)

  • Brand mention in episode intro

  • Featured in email blast to list

Verse Sponsor

$2000

3 slots available

$6,000 tier total

Silver

  • On-screen product placement or branded segment

  • Logo throughout show (lower thirds)

  • 5+ social posts across platforms

  • Co-branded content reel for brand's own use

  • Named in all press materials

Verse Sponsor

$4000

2 slots available

$8,000 tier total

GOLD — BEST VALUE

  • "Presented with [Brand]" title card

  • Full episode branding package

  • Custom host read or product integration

  • Premiere event co-branding

  • All Gold perks included

Executive Sponsor

$6000

1 slot available

$6,000 tier total

PLATINUM

For larger brands interested in a custom integration, multi-episode package, or exclusive partnership — we'd love to build something together. Reach out directly and we'll create a proposal tailored to your goals and budget.

Custom Partnership

Enterprise Partner

Let's Talk

Link UP

Ready to partner? Let's talk.

Twilla Amin Tanyi

twilla@lacktoastent.com

(323) 396-7561

Producer

Email

Phone

Dion Lack 
dion@lacktoastent.com
(323) 687-6161

Creator / Executive Producer

Email

Phone

  • facebook
  • youtube
  • twitter
  • instagram

©2021 by LackToast Entertainment LLC.

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